Emotional engagement is critical for any advertising to be effective, but traditional methods can fail to accurately capture how people really feel.
Our technology uses viewers webcams, facial coding and AI to interpret audience emotion the same way a human would. Emotions are collected in the cloud and reported online, enabling advertisers to see exactly how different audiences feel about their content, providing actionable insight on how to maximise their ROI.
Realeyes’ measures and reports all basic emotions as well as useful proprietary metrics.
Test multiple creatives at once on a global scale at machine speed.
Our technology uses machine learning and human annotation to interpret emotions the way humans do.
Use Realeyes' to: